If you are tired of fruitlessly pursuing uninterested art dealers and want to take your art business into your own hands, then I'm here to help you do that. If you're ready to do the work, I can show you how to sell your art. 

The Self Study Course is Open for Enrollment Now


Sign Up for Content Marketing for Artists Live

  • Angela Treat Lyon
    Being with other artists in a live setting used to make me almost sick to my stomach, but now I can do it and have a good time. And talking about my work to non-artists is now – tadaaaa – exciting!
    Angela Treat Lyon
  • Kathleen Eaton
    "I sold $500 worth of art from what I learned in the class, BEFORE the class was over. I loved the videos. I'm a visual person and learned a lot from the graphics, downloads, pdfs, and videos!"
    Kathleen Eaton

Money-back guarantee: if you're not happy with the course, no problem. Show me the homework you've done, and I'll refund your money. 

Hundreds of artists have taken this course. Every artist who has done the work has improved their art business and sales. 

What's Covered? 

Weeks 1, 3, 5 and 7 include instruction. Each day go through a 15 – 20 minute video posted at on the site, along with some worksheets for download. These videos will contain bits of instruction with easily accomplished homework.

Weeks 2, 4, 6 and 8 will be implementation weeks, where you take the instruction from the previous week and bring it all together to implement. You may need to repeat, expand and improve the smaller assignments from before.

Week 1

Module 1 – Welcome & live walk through of the course outline. Call information to be included in a later email. In this session we'll do the traditional syllabus walk through and make sure everyone knows how to access the info and what the expectations are for the next 8 weeks.

Module 2 – An overview of how artists document their process when creating their art – images, video and journaling.

Module 3 – How to organize all of this journaling stuff so that you can access it later.

Module 4 – Write about the process of documenting your process. Yes, this seems very meta, but everything will become clear.

Module 5 – Discovering Your Uniquity. An overview of how to think about your ideal collectors and what you bring to the world that sets you apart.

Week 2

Daily homework sharing in the FB group

Week 3

Module 6 – Overview of business models for artists and how art is actually sold online

Module 7 – The elements of good storytelling & Artist case studies – how do artists tell the story of their art?

Module 8 – Interacting with collectors and potential collectors to learn what moves them about your work

Module 9 – Writing blog posts aimed at your ideal collectors part 1

Module 10 – Creating immersive experiences online for your collectors. Case studies from artists

Week 4

Daily homework sharing in the FB group

Week 5

Module 11 – Effective Email Marketing Part 1

Module 12 – Effective Email Marketing Part 2

Module 13 – RSS to Email and Autoresponders (2-part module)

Module 14 – Search Engine Optimization for Artists

Week 6

Daily homework sharing in the FB group

Week 7

Module 15 - Website Analytics

Module 16 – Promotion principles & building press/high value relationships

Module 17 – Social Media Principles

Module 18 – Social Media – Facebook

Module 19 – Social Media – Tumblr, Google Plus, Twitter

Week 8

Daily homework sharing in the FB group

Wrap up call on how to stay productive and use the checklist.

Private Discussion Group

All students will also have access to a private Facebook group for student interaction and for asking questions outside of the live Q&A sessions.